It’s Judgment Day!

Donn James

While I remain a card-carrying liberal there are several arenas in that cause where my stance weakens considerably but I maintain it is only because I refuse to take anything, especially myself, too seriously. The problem I have with all this new-age wisdom is that it doesn’t translate well into real life as if the sides of every argument are trying to one-up the other side of the argument. I was reading Psychology Today the other day because I needed to clear my head and if you need to as well, I heartily recommend the mindless mumbo-jumbo in that magazine because nobody takes themselves more seriously than psychologists. I’m sure they have their place in the same way that the spray paint people use to cover that bald spot has its place. In fact, if you know any psychologists I’m sure they’re not the sanctimonious, insincere slugs I’ve met. I’m sure yours are very nice but all the ones I know think they are experts in everything because they took a few classes and if I’m running from nuclear fallout, I’m probably too busy to be politically correct and get in touch with my feelings.
If you read this magazine regularly you probably think Dr. Seuss is this century’s Shakespeare and that makes me weep for this generation but I was reading it because it was the only thing in this particular bathroom and I do applaud Psychology Today being in American bathrooms because you never know when you’ll run out of toilet paper. This month’s issue was warning all readers not to judge people, which is stupid because that’s all we do from the moment we are born. Usually that judgment is based on their actions, words, demeanor etc. but that’s what we do because that’s how we get to know each other and some situations require a snap judgment and some actually allow time for a conversation so you can judge whether or not you ever want to talk to them again. If someone carelessly cuts me off in traffic I make the snap judgment that they are selfish, they can’t drive and I hope they haven’t procreated so their line dies with them but if I am talking to someone, I take a much more casual approach with well, my feet poised for flight while I fervently pray for someone to interrupt us so I can flee. The article should have focused on the issue of pre-judging people because although we all do that as well, it is a breakable habit and it is clearly the bigger problem since we are hard-wired to judge everything…our judgment is the reason we have friends, enemies and cute or ugly clothes and presidents.
I have been working hard not to pre-judge people and I’d like to give you an update on my progress. For instance, when I see a guy with black trousers and brown shoes, I no longer automatically think he’s an idiot, although once he has spoken a sentence or two, it is pretty much confirmed. And if I see a person with no social skills, I don’t immediately think they have Asperger’s syndrome anymore, I just assume they were raised in Mississippi…and that’s a big step for me. Then when I see them put ketchup on a hot dog, I know I was right. Albert Einstein once said, “Everybody is a genius but if you judge a fish by its ability to climb a tree, you will live your whole life believing the fish is stupid” and that’s the problem I face every day…most of the people I meet are fish.

IMC has in excess of 2200 promotional products that will help you serve your client and we are adding new brand partners and products from our collections and our established retail brand partners. We believe IMC products speak for themselves and we can also show you ways to use and market them to your clients. Our products with decoration will have your customer coming back time and time again. Since introducing Waterford® Writing Instruments and MoMA years ago, IMC has presented more than 50 retail brands from global suppliers to enhance the selections you can offer your clients. We invite you to browse any of our 2,200+ products on the BRAND NEW IMC website to see items suitable for any occasion or event and pieces you can use to personalize your relationship with your clients. You can register as a distributor, track orders, upload art for virtual samples and even create your own flyers and catalogs of our products. The 2017 IMC catalog is available by request from the IMC website and is posted on the online services. We’ll continue to treat our clients professionally and get your orders to you…on time and on budget. You can also request our 2017 catalog using the catalog page of our website or download the PDF. We have products for every event and if your client has invented a holiday or celebration, we can also custom-make almost anything you can dream to make your client’s event all it can be. Take a look at our YouTube channel to see some videos showcasing popular products for some ideas on how to use them. We take our business relationship seriously and we want you to enjoy, give and receive our products and be able to use them every day. We look forward to working with you and we always have ideas to make our products work for your clients. The 2017 IMC catalog is also live and available virtually at Zoomcatalog.com and on our website if you’re tired of fighting paper catalogs and it can be viewed nicely with your laptop, iPad, tablet or phone. IMC is the recognized leader in the introduction of new retail brands to the promotional product industry and has multiple design awards from both ASI and PPAI. We have promotional products for every event, show, convention, corporate store and company program that will keep your client looking to you for new ideas. What do you say…have you been a judge?

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Can You Spell Me?

Donn James

What seems to be a short week for most of us feels like the longest week of the year for me. It began with the Labor Day holiday when I feel like I work harder than any other day of the year and I can never understand how a holiday devoted to celebrating by not laboring always ends up being labor intensive and all I seem to get out of it are muscle cramps. Coupled with this laborious yet supposedly labor-free holiday are the birthdays of both our children so I have been busy shopping for things they don’t want so they have gift exchange leverage to buy something they do want. As a parent I have made more mistakes than a Cray supercomputer can count but buying them something they want has never been one of them.
We also planned to have them about four years apart and, so far, that is the only plan that worked, although celebrating both birthdays in two days has proved trying over the years. Our reasoning that they would not fight proved faulty, at least when they were younger as they periodically performed unsuspecting elbow drops on each other but they have mellowed as they age…like wine and old dogs. Sometimes I think the only thing we got right is their names; which were familial…and spelled correctly. After all, we made them, we housed them, we fed them…at least occasionally, and we were responsible for raising them. We knew they were going to be unique so we had no driving urge to put our time stamp on their lives with a made-up name that looks like it was written in another language. We knew life was going to be enough of a challenge without them having to go through it explaining their names, which would always end with an uncomfortable laugh and the statement that, “My parents were idiots.”
Over the past generation or so I’ve come to understand the euphoria of parenthood robs the new parents of all logical thought, and they fail to realize the burden with which they are saddling the child. I also think the government agency who records the name on the birth certificate should be allowed to say…”NO, you can’t have that name because it’s stupid.” Because, like it or not, perception is reality and when I meet someone whose name is spelled like somebody just put together a bunch of letters on top of the broth in their alphabet soup, I no longer hear a word they are saying because I’m too busy trying to figure out what their moron parents were thinking. I met a young lady yesterday and as soon as I learned her name was Rakel, I was done because I was too busy trying to figure out if her parents were crazy or if the letter Q was just too hard for them to write so I didn’t hear a word she said. And News Flash! people, initials aren’t names so drop a vowel in there somewhere. Don’t name your kid KC…because if you can’t spell Casey, you should probably go with…Bob. Your child is also not a contraction so you should rule out any punctuation there Ma-Kayla. If you think your child will be more unique if you name him Geoffrey, I hope you have a fund set up for psychiatric therapy and emergency room visits because that’s the dumbest of all spellings and those kids tend to get beat up.
Parents have and take every opportunity to screw-up their kids’ lives for a minimum of 18 years or until the kid runs away and changes his/her name, so we don’t have to start the process in the delivery room. So, if you’re considering Mykel, J’son, Tiphanie or Cydnee, please spell them correctly so they have a chance to turn into the person you want them to be. It’s already bad enough that you named your cat…Whiskers.

IMC has in excess of 2200 promotional products that will help you serve your client and we are adding new brand partners and products from our collections and our established retail brand partners. We believe IMC products speak for themselves and we can also show you ways to use and market them to your clients. Our products with decoration will have your customer coming back time and time again. Since introducing Waterford® Writing Instruments and MoMA years ago, IMC has presented more than 50 retail brands from global suppliers to enhance the selections you can offer your clients. We invite you to browse any of our 2,200+ products on the BRAND NEW IMC website to see items suitable for any occasion or event and pieces you can use to personalize your relationship with your clients. You can register as a distributor, track orders, upload art for virtual samples and even create your own flyers and catalogs of our products. The 2017 IMC catalog is available by request from the IMC website and is posted on the online services. We’ll continue to treat our clients professionally and get your orders to you…on time and on budget. You can also request our 2017 catalog using the catalog page of our website or download the PDF. We have products for every event and if your client has invented a holiday or celebration, we can also custom-make almost anything you can dream to make your client’s event all it can be. Take a look at our YouTube channel to see some videos showcasing popular products for some ideas on how to use them. We take our business relationship seriously and we want you to enjoy, give and receive our products and be able to use them every day. We look forward to working with you and we always have ideas to make our products work for your clients. The 2017 IMC catalog is also live and available virtually at Zoomcatalog.com and on our website if you’re tired of fighting paper catalogs and it can be viewed nicely with your laptop, iPad, tablet or phone. IMC is the recognized leader in the introduction of new retail brands to the promotional product industry and has multiple design awards from both ASI and PPAI. We have promotional products for every event, show, convention, corporate store and company program that will keep your client looking to you for new ideas. What do you say…can you spell that for me?

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Is Summer Over?

Donn James

Starbuck’s just started selling their damned pumpkin spice latte again so that must mean it is fall. Now while I think their business model is second to none and you can’t argue with success, I do take issue with some of their calendar-driven offerings. Maybe somewhere in the Starbuck’s world fall has arrived but here in southern California it still feels like we’re walking on the surface of the sun so the idea of a hot beverage doesn’t even occupy a remote corner of our minds. On the other hand, it’s been so hot here that a 140° drink might cool us down and I’m out of baby powder so I’ll do almost anything to keep my thighs from chafing…and it might be comforting if my inside was the same temperature as my outside; so when I finish the last of that 470 calorie drink, I’ll be diabetic but I’ll be at one with the weather.
Even though I will hear people complain about the heat, nobody wants to be anywhere else and there is certainly no rhyme or reason to most of the weather patterns so we all have to go with the flow even as we dream up sarcastic things to say about other parts of the country. New England may have leaves that change colors in the fall but here ours just spontaneously combust right on the tree. And don’t think in southern California that we don’t have changing colors. In the spring our hills are green and then they turn brown during the summer and now they are black because of the brush fires. A veritable rainbow of colors. We are aware that the rest of the nation makes fun of our propensity for earthquakes and we are probably more bothered by the comments than the actual earthquakes…hey, you get used to them. And we’re no better because on January 1st, 2018 when it’s 82° here I’ll be the first to say, “Aren’t you glad you’re not in Buffalo crawling through a snow tunnel trying to get to the bowling alley in time for league play?” And when it is as hot as it is now we just say, “At least we’re not in Phoenix.” I really don’t know who Phoenix makes fun of since that’s about as bad as it gets. It’s the only place you don’t need a microwave to heat up your Tontino Pizza Rolls. Phoenix is widely considered the portal to hell and most of the residents have taken to just excusing the heat with comments like, “It’s a dry heat” as if that justifies why a lizard can’t cross the road without melting and you have to keep Snickers bars in your freezer.
Since I also coach during these less temperate times, I am bound by a largely convoluted “Heat Index” chart from the school which dictates the amount of exercise allowed given the current temperature. During most months I’m allowed to run them until they throw up but as I look at the chart to plan today’s practice, I realize it’s going to be so hot, it’s not even going to be safe to take a nap. I’ll have golfers taking 12 swings on the driving range and then panting like basset hounds after a hike.
In an effort to bring this full circle I noticed another seasonal offering from Starbuck’s and that is an almond croissant and I don’t understand why that is seasonal. Is there an almond holiday? Are we running out of almonds? Is there an almond season? Restaurants seem to be sneaking them into everything in an effort to get rid of them so I don’t understand why it’s seasonal at Starbuck’s. We seem to have plenty of them. People are making butter and milk from them in an effort to use them up and they’re like the second-cheapest nut in granola. Maybe it’s the croissant. Maybe they can only get someone to come from France for a couple of months a year to explain what the hell a croissant is.

IMC has in excess of 2200 promotional products that will help you serve your client and we are adding new brand partners and products from our collections and our established retail brand partners. We believe IMC products speak for themselves and we can also show you ways to use and market them to your clients. Our products with decoration will have your customer coming back time and time again. Since introducing Waterford® Writing Instruments and MoMA years ago, IMC has presented more than 50 retail brands from global suppliers to enhance the selections you can offer your clients. We invite you to browse any of our 2,200+ products on the BRAND NEW IMC website to see items suitable for any occasion or event and pieces you can use to personalize your relationship with your clients. You can register as a distributor, track orders, upload art for virtual samples and even create your own flyers and catalogs of our products. The 2017 IMC catalog is available by request from the IMC website and is posted on the online services. We’ll continue to treat our clients professionally and get your orders to you…on time and on budget. You can also request our 2017 catalog using the catalog page of our website or download the PDF. We have products for every event and if your client has invented a holiday or celebration, we can also custom-make almost anything you can dream to make your client’s event all it can be. Take a look at our YouTube channel to see some videos showcasing popular products for some ideas on how to use them. We take our business relationship seriously and we want you to enjoy, give and receive our products and be able to use them every day. We look forward to working with you and we always have ideas to make our products work for your clients. The 2017 IMC catalog is also live and available virtually at Zoomcatalog.com and on our website if you’re tired of fighting paper catalogs and it can be viewed nicely with your laptop, iPad, tablet or phone. IMC is the recognized leader in the introduction of new retail brands to the promotional product industry and has multiple design awards from both ASI and PPAI. We have promotional products for every event, show, convention, corporate store and company program that will keep your client looking to you for new ideas. What do you say…is it warm enough for you?

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Put It in Drive and Remain Calm!

Donn James

We’re all a little tense these days, yelling at each other as if our parents raised us without manners and our social skills have deteriorated to the point where we can barely converse with anyone with a different point of view as if we were WWE wrestlers trying to throw people out of the Octagon. Part of this may stem from the fact that we don’t know if the other guy is armed but still, we need to re-evaluate our patience level because mine appears to have dropped below my hatred for a chain restaurant that asks me if I’ve ever been there before, as if their hot dogs and salad bar are a rare treat I’ve never experienced. I even found myself yelling at the homeless guy begging for change in front of the Do-It center earlier this week because he was wearing nicer tennis shoes than I own. Because this is America lately, I am fervently looking for someone to blame and I‘ve decided it’s clearly the fault of the auto industry.
After much careful study in the matter I realize we are not going back to riding horses to work but I have observed that we are at our worst when behind the wheel of a vehicle. We hurl insults and make gestures you usually only see in the end zone at a Raiders’ game. Seriously, we get really brave when we’re protected by 4,000 pounds of metal and begin to think we are indestructible. If you’re honest with yourself, you will admit you are at your worst when navigating the road. I’m not saying that, most often, it isn’t deserved but we become violent, irate, incensed at what outside of the car would seem like minor affronts. Hey, I’m no different because while I might not kill you if you try to cut in line to use a port-o-john at an outdoor concert, I’m not letting you off the freeway if you don’t know when to get into the exit lane. My attitude is “no cuts, no buts, no candy or nuts.” I have 50 cars smart enough to get in line behind me and I’ll get rear-ended if I slam on my brakes when you cut in and you’ll go merrily on your way like a bumbling idiot.
I encourage you to think about how you act when protected by the armor of a car and translate that into any other real world situation. When is the last time you yelled at the people in front of you on an escalator at the mall to, “Move over…you’re in a passing lane and You’re. Not. Passing. Anyone.”? When’s the last time you screamed in the face of a guy who got on the elevator after you and pressed a button for a floor before yours? See what I mean? Your attitude may be the same but most of the time we are way more subdued when not driving what is essentially a loaded weapon…so unless you just stabbed the lady in front of you at Starbuck’s who just ordered three different Frappuccino’s when all you wanted is a black coffee, let’s all remain calm.
So how about we take a step back and examine our actions both in and out of cars and make a concerted effort to realign our moral compasses and be a gentler, kinder people no matter where we are. Because the next time you fire off a verbal barrage or a single-finger salute, you may have the 1st amendment behind you…but it won’t stop a bullet. And we would be a lot calmer in cars if you would stop weaving in and out of lanes at 75 MPH like you were in Miami running from a damned alligator.

IMC has in excess of 2200 promotional products that will help you serve your client and we are adding new brand partners and products from our collections and our established retail brand partners. We believe IMC products speak for themselves and we can also show you ways to use and market them to your clients. Our products with decoration will have your customer coming back time and time again. Since introducing Waterford® Writing Instruments and MoMA years ago, IMC has presented more than 50 retail brands from global suppliers to enhance the selections you can offer your clients. We invite you to browse any of our 2,200+ products on the BRAND NEW IMC website to see items suitable for any occasion or event and pieces you can use to personalize your relationship with your clients. You can register as a distributor, track orders, upload art for virtual samples and even create your own flyers and catalogs of our products. The 2017 IMC catalog is available by request from the IMC website and is posted on the online services. We’ll continue to treat our clients professionally and get your orders to you…on time and on budget. You can also request our 2017 catalog using the catalog page of our website or download the PDF. We have products for every event and if your client has invented a holiday or celebration, we can also custom-make almost anything you can dream to make your client’s event all it can be. We hope you found time to attend the SAAC show in Long Beach and met the great IMC people in booth 535. We’ll also be in Houston at the HPPA show next week in booth 440. Take a look at our YouTube channel to see some videos showcasing popular products for some ideas on how to use them. We take our business relationship seriously and we want you to enjoy, give and receive our products and be able to use them every day. We look forward to working with you and we always have ideas to make our products work for your clients. The 2017 IMC catalog is available virtually at Zoomcatalog.com and on our website if you’re tired of fighting paper catalogs and it can be viewed nicely with your laptop, iPad, tablet or phone. IMC is the recognized leader in the introduction of new retail brands to the promotional product industry and has multiple design awards from both ASI and PPAI. We have promotional products for every event, show, convention, corporate store and company program that will keep your client looking to you for new ideas. What do you say…are you tensing up?

 

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Do You Feel a Breeze?

Donn James

So I’m sitting in the waiting room in my hospital gown with the lovely backless look while waiting for the results to see if they excised all the cancerous tissue out of my neck and I’m silently complaining about this perceived inconvenience to me. Although I don’t suffer fools gladly, I’m generally regarded as a patient man so I’m mildly surprised when I begin to wonder how long it will be until medicine begins using Dr. McCoy’s tricorder to wave across my body and cure my ills instead of the archaic use of needles and knives to whittle me like a totem pole.
I think our phobias about blood and our incredibly low tolerance for pain are the reason the greatest advances have been made in the field of medicine. When Ernie Epidural came along with his invention to help combat the pains of labor, women and, believe me, men rejoiced but I’m sure 150 years ago, before we invented those little cups of crushed ice, when women were wandering out to the fields to birth their annual children, many women were praying for someone to invent something to ease their pain because…the back 40 still needs a plowin’. These days I need a tetanus shot every 10 years or so and I much prefer it to the medieval practice of cutting up a pigeon and rubbing it over the affected part even if they only used volunteer pigeons. On a more personal note I have undergone multiple surgeries in the last 15 years on shoulders, knees, heart and neck, each time done through a single hole or vein, which is vastly superior to having them slice through my chiseled abs and being carved up like a Thanksgiving turkey.
The business of technology has perhaps surpassed even medicine in terms of leaps in the last 100 years and I think we can safely attribute that to the following 3 criteria.
1. Americans are better than every other country at whining.
2. We can, for all the good we do in the world, often be the champions of selfishness. All you have to do is watch somebody stop traffic to move 3 lanes over in the course of 50 yards to make the turn they want to make instead of just going to the next corner and making 2 right turns without bothering anyone.
3. Judging from personal experience and viewing my vast circle of friends I can verify that we are all inherently lazy so we expend more energy than we would like to find the few people not inherently lazy and make them invent something to make our lives easier…and we’re not afraid to throw bags of money at them to get them to do it.
This combined lack of effort by the inherently lazy and the inspired effort of the not so inherently lazy has given us computers the size of an aspirin, made the grueling task of mailing a letter obsolete and we are now so slothful that many Americans get mad when they have to push 1 to listen to the message in English. 75 years ago people waited all day in line for a bowl of soup and today people think it’s the end of the world if they have to wait 3 minutes for an ATM so our priorities may be a little skewed. I know high school kids who, if they have to wait more than a second for a song to download to their phone, start crying about being stuck in the 90s…and they weren’t even alive.
So, while we have made reality stars celebrities, I can text someone in Australia and wake them up so we all should agree it is the best of times and the worst of times.

IMC has in excess of 2200 promotional products that will help you serve your client and we are adding new brand partners and products from our collections and our established retail brand partners. We believe IMC products speak for themselves and we can also show you ways to use and market them to your clients. Our products with decoration will have your customer coming back time and time again. Since introducing Waterford® Writing Instruments and MoMA years ago, IMC has presented more than 50 retail brands from global suppliers to enhance the selections you can offer your clients. We invite you to browse any of our 2,200+ products on the BRAND NEW IMC website to see items suitable for any occasion or event and pieces you can use to personalize your relationship with your clients. You can register as a distributor, track orders, upload art for virtual samples and even create your own flyers and catalogs of our products. The 2017 IMC catalog is available by request from the IMC website and is posted on the online services. We’ll continue to treat our clients professionally and get your orders to you…on time and on budget. You can also request our 2017 catalog using the catalog page of our website or download the PDF. We have products for every event and if your client has invented a holiday or celebration, we can also custom-make almost anything you can dream to make your client’s event all it can be. If you find yourself in Long Beach for the great SAAC show in August, please stop by and see what’s new from IMC in booth 535. Take a look at our YouTube channel to see some videos showcasing popular products for some ideas on how to use them. We take our business relationship seriously and we want you to enjoy, give and receive our products and be able to use them every day. We look forward to working with you and we always have ideas to make our products work for your clients. The 2017 IMC catalog is also live and available virtually at Zoomcatalog.com and on our website if you’re tired of fighting paper catalogs and it can be viewed nicely with your laptop, iPad, tablet or phone. IMC is the recognized leader in the introduction of new retail brands to the promotional product industry and has multiple design awards from both ASI and PPAI. We have promotional products for every event, show, convention, corporate store and company program that will keep your client looking to you for new ideas. What do you say…what have you invented?

 

Posted in Brands, Business Gifts, Customer Service, Manufacturing, Promotional Products, Promotions, Retail Brands, Sales | Leave a comment

Is It Getting Warmer?

Donn James

If you’re reading this one of two things has most likely happened or not happened, depending on your point of view but, in perspective, both things could be good. A: If you are reading this under normal circumstances it means you have not yet been turned into a pile of ash by the nuclear weapon two bullies with the combined IQ of yoghurt are currently threatening our countries with. B: If you are reading this but most of us are piles of ash blowing in the wind along the Ventura Freeway, then Home Depot delivered your do-it-yourself bomb shelter on time…and you have great Wi-Fi. The world is currently being subjected to the posturing of our president and some kid who looks like the Korean version of the Pillsbury doughboy, poster children who should be on the cover of Immature Monthly as they wander around trying to decide who has the biggest shovel in the sandbox. Hopefully, this issue will be eventually decided by more rational thought, though none has been shown so far, as the rest of us look to the skies in horror every time we hear a strange sound. And our leader’s use of terms like rage, fury, locked and loaded do not give us the warm, fuzzy feeling of hot chocolate in front of a cozy fire since we’re busy checking our umbrella labels to see if they block radiation.
It’s times like these when I begin to wish that torture hadn’t gotten such a bad rap. Those fun-loving carefree days of waterboarding, kneecapping or fingernail removal have long since become only a fond memory to most of us as we hope the world continues to become a kinder, gentler place but there should be a place for a less violent form of torture. Gone are the joyful times when you could surf in Guantanamo Bay all day and still have time to set someone’s feet on fire long into the night. Someone once joked that if you made bad people do innocuous, mundane tasks, that would be torture for them yet our hands would be clean of the hysteria that surrounds torture and that got me to thinking about how it might work in this day and age.
To look back, I think we can all agree that World War II would have been a lot shorter and less damaging if we had kidnapped Hitler and made him sell deep-fried Snickers bars at county fairs all summer. We could then have sent him back to Germany where nobody would have listened to him because he smelled like vegetable oil and chocolate. Even earlier than that, Genghis Khan would have done a lot less raping and pillaging if someone had tied him up and made him sell iPhone cases at a kiosk in the mall. We finally took out Osama Bin Laden but imagine if we had him 15 years earlier and we made him be a wedding DJ and he had to play Katy Perry’s California Gurls over and over and over…and over. Imagine now if we could take this new kinder, gentler torture and render the current leaders in question. We could make Kim Jong-un work the sandwich line at Subway but every customer would order the foot-long tuna salad on toasted whole wheat with extra onions…and pepperoncini’s. How long do you think it would be before he slipped one of those plastic sandwich bags over his head and took a deep breath? And we could have The Donald do the one job for which he is perfectly suited and he would have to greet every customer by saying, “Hi, welcome to Wal-Mart.”

IMC has in excess of 2200 promotional products that will help you serve your client and we are adding new brand partners and products from our collections and our established retail brand partners. We believe IMC products speak for themselves and we can also show you ways to use and market them to your clients. Our products with decoration will have your customer coming back time and time again. Since introducing Waterford® Writing Instruments and MoMA years ago, IMC has presented more than 50 retail brands from global suppliers to enhance the selections you can offer your clients. We invite you to browse any of our 2,200+ products on the BRAND NEW IMC website to see items suitable for any occasion or event and pieces you can use to personalize your relationship with your clients. You can register as a distributor, track orders, upload art for virtual samples and even create your own flyers and catalogs of our products. The 2017 IMC catalog is available by request from the IMC website and is posted on the online services. We’ll continue to treat our clients professionally and get your orders to you…on time and on budget. You can also request our 2017 catalog using the catalog page of our website or download the PDF. We have products for every event and if your client has invented a holiday or celebration, we can also custom-make almost anything you can dream to make your client’s event all it can be. If you find yourself in Long Beach for the great SAAC show in August, please stop by and see what’s new from IMC in booth 535. We will also be in Texas at the HPPA Show in late August and you can find IMC in booth 440. Take a look at our YouTube channel to see some videos showcasing popular products for some ideas on how to use them. We take our business relationship seriously and we want you to enjoy, give and receive our products and be able to use them every day. We look forward to working with you and we always have ideas to make our products work for your clients. The 2017 IMC catalog is also live and available virtually at Zoomcatalog.com and on our website if you’re tired of fighting paper catalogs and it can be viewed nicely with your laptop, iPad, tablet or phone. IMC is the recognized leader in the introduction of new retail brands to the promotional product industry and has multiple design awards from both ASI and PPAI. We have promotional products for every event, show, convention, corporate store and company program that will keep your client looking to you for new ideas. What do you say…is that a shooting star?

 

Posted in Brands, Business Gifts, Customer Service, Manufacturing, Promotional Products, Promotions, Retail Brands, Sales | Leave a comment

Do You Have Any Spare Change?

Donn James

I like to think I’m a big supporter of small businesses in that I buy sandwiches at the local deli and I don’t send my shoes to Amazon to get new heels. That said, I do shop the big box stores as well because occasionally the local coffee shop wants $4 for a croissant but I can go to Costco and get 24 for $0.89 so while I want to support the Bean Scene, I can do rudimentary math…and your croissant is not worth $4 just because you give it to me with a smile.
Occasionally a small business will do something to make me wonder how they started, even make money or continue in business. We have a local coffee shop in a good-sized corner shopping area in our community and it is, by all accounts, a popular place with the moms and high schoolers in the area but it has changed hands several times over the years as it struggles to stay in business. Apparently the original owner didn’t understand the concept of a non-compete clause because this coffee shop is now about 10 giant steps from a Starbuck’s…with a drive-thru lane. That would be like a guy opening a toilet paper store next to Costco because you would automatically assume that guy had stopped taking his medication.
I suppose patronizing small businesses feels good because it’s generally a less businesslike atmosphere; more like visiting family that you like and less like being a number in some company’s profit stream. Every now and then though, it would be nice if Mom & Pop would remember they should at least pretend to be a business at times. I went to one such business the other day and I won’t mention the name because if I get sued, I have to talk to a lawyer and nobody wants that hell. Anyway, I just needed something small so I picked it out from among the homemade air fresheners and homemade beef jerky and went to the counter to pay and put a $20 on the counter only to be told by some fresh-faced, high school dropout that she couldn’t make change. I said something appropriately witty like, “That’s why you have a cash register. It will tell you how much change to give me and if it doesn’t…believe me, I can do the math.” This statement sailed several feet over her head and she said, “We can’t change the $20.” I will take this time to remind all of you that it’s a $20. It’s not like I dropped a gold bar on the counter…or some beaver pelts. What is she trying to tell me? Do I have too much money to shop here? Am I richer than I think? I have a hole in my sock that’s telling me otherwise. Is she expecting me to tell her just to charge me $18 for that roll of Lifesavers and have me walk out of there happy with $2? It’s a $20 and you’re treating it like I just put a stock certificate for 100 shares of Google on the counter. I know with Mom & Poppers your probably expected to stock the shelves whenever a new shipment of homemade wind chimes comes in and maybe you have to sweep up now and then, but your only real duty is to sell me, at a real value you’ve previously determined, whatever I want to buy…and give me my damned change. It’s a $20; I didn’t walk in and try and pay with a Jackson Pollock painting.
I’m at a loss to explain when a $20 became too much money because around here it will only pay for about 2 hours of parking and won’t even cover valet parking. Understanding the value of your products and having an adequate change drawer would seem to be integral in running a business, large or small, and the lack of same might indicate a lack of understanding of our monetary system. I expect the girl would have called the cops if I tried to pay with a $2 bill.

IMC has in excess of 2200 promotional products that will help you serve your client and we are adding new brand partners and products from our collections and our established retail brand partners. We believe IMC products speak for themselves and we can also show you ways to use and market them to your clients. Our products with decoration will have your customer coming back time and time again. Since introducing Waterford® Writing Instruments and MoMA years ago, IMC has presented more than 50 retail brands from global suppliers to enhance the selections you can offer your clients. We invite you to browse any of our 2,200+ products on the BRAND NEW IMC website to see items suitable for any occasion or event and pieces you can use to personalize your relationship with your clients. You can register as a distributor, track orders, upload art for virtual samples and even create your own flyers and catalogs of our products. The 2017 IMC catalog is available by request from the IMC website and is posted on the online services. We’ll continue to treat our clients professionally and get your orders to you…on time and on budget. You can also request our 2017 catalog using the catalog page of our website or download the PDF. We have products for every event and if your client has invented a holiday or celebration, we can also custom-make almost anything you can dream to make your client’s event all it can be. If you find yourself in Long Beach for the great SAAC show in August, please stop by and see what’s new from IMC in booth 535. Take a look at our YouTube channel to see some videos showcasing popular products for some ideas on how to use them. We take our business relationship seriously and we want you to enjoy, give and receive our products and be able to use them every day. We look forward to working with you and we always have ideas to make our products work for your clients. The 2017 IMC catalog is also live and available virtually at Zoomcatalog.com and on our website if you’re tired of fighting paper catalogs and it can be viewed nicely with your laptop, iPad, tablet or phone. IMC is the recognized leader in the introduction of new retail brands to the promotional product industry and has multiple design awards from both ASI and PPAI. We have promotional products for every event, show, convention, corporate store and company program that will keep your client looking to you for new ideas. What do you say…can you break a twenty?

 

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