Someone reminded me this week that we were in a new year and they said, “Happy New Year” but I couldn’t tell from their voice whether it was a statement, question, plea or prayer. I hope everyone survived their celebrations but I don’t really do much because I’m of an age where I consider New Year’s Eve just amateur hour for drunks. For the young people it’s really not much of a factor as they pound Fireball and bacon-wrapped chunks of Spam but for adults who, need I remind you, don’t do shots, I would probably have some top-shelf liquor after a nice meal and all I would be thinking was, “How much money am I puking up right now?” Anyway, I needed the reminder it was a new year not because I had forgotten the new year but rather had forgotten that I remembered it. Another vagary of age I suppose with these little memory lapses. Yesterday I gave a family a Christmas ornament I bought in November and put somewhere safe so I wouldn’t forget it and promptly forgot where I put it. I found it the day after Christmas and to compound this error I put it in my car so I wouldn’t forget to give it to them and promptly forgot it was in my car for 8 days until I finally remembered it yesterday.
This time of year everybody is overly obsessed with time because you hear things like, “Boy, last year really went by fast” or “I can’t believe it’s a new year, time really flies” or my personal favorite “It will only hurt for a minute.” Well, here’s the deal…no, it doesn’t. A second is still a second, a day is still a day and a year is still a year and every year is 365.25 days of 24 hours, 1440 minutes and 31,557,600 seconds so unless you live in a cartoon, you’re stuck here with the rest of us. I grudgingly submit there are times when time feels like it flies and times when time feels like it stands still. Obviously it can’t do both…so it does neither. It’s just our general craziness that makes it feel that I can cook for 6 hours, eat in 10 seconds and feel like I’m washing dishes for 3 days. M&M’s melt in your mouth in a matter of seconds but if you’re listening to your Grandmother describe her childhood in the 30’s you feel like you’re watching a tree die. I suppose when you’re having sex it can seem like time is flying but then you’re in line at the DMV and you think about drinking our own urine to stay alive. I stayed on the treadmill for what felt like hours the other day so you can imagine my discouragement when I checked my clock and saw I had been jogging for only 35 seconds.
Even resolutions people make this time of year involve time but like most resolutions, they time out…usually by tomorrow when the treadmill becomes a coat rack. I can tell you those of you resolving to change your relationship status on Facebook from Desperate to Single may be setting the bar too high. On the other hand, if your idea of burning calories is to leave cookies in the oven while you nap…congratulations on having an attainable resolution.
I have a resolution… well, I’m calling it a resolution in case I have to go to court and need evidence. For 2019, I resolve to be less tolerant of people since I’m usually right and I don’t know how much longer I can hold my tongue.
IMC has in excess of 2,200 promotional products that will help you serve your client and we are adding new brand partners and products from our collections and our established retail brand partners. We believe IMC products speak for themselves and we can also show you ways to use and market them to your clients. Our products with decoration will have your customer coming back time and time again. Since introducing Waterford® Writing Instruments and MoMA years ago, IMC has presented more than 60 retail brands from global suppliers to enhance the selections you can offer your clients. We invite you to browse any of our 2,200+ products on the IMC website to see items suitable for any occasion or event and pieces you can use to personalize your relationship with your clients. You can register as a distributor, track orders, upload art for virtual samples and even create your own flyers and catalogs of our products. PPAI 2019 in Las Vegas begins on the 14th and we invite you to visit us in Booth 3751 to see our new retail brands and IMC Collections. The 2019 IMC catalog is available by request from the IMC website and is posted on the online services. The 2019 catalog is in and includes new retail product and brands as well as additions to our IMC Collections. We’ll continue to treat our clients professionally and get your orders to you…on time and on budget. You can also request our 2019 catalog using the catalog page of our website or download the PDF or see it virtually on our website, Zoom and SAGE. We have products for every event and if your client has invented a holiday or celebration, we can also custom-make almost anything you can dream to make your client’s event all it can be. Take a look at our YouTube channel to see some videos showcasing popular products for some ideas on how to use them. We take our business relationship seriously and we want you to enjoy, give and receive our products and be able to use them every day. We look forward to working with you and we always have ideas to make our products work for your clients. The 2019 IMC catalog remains live and available virtually at Zoomcatalog.com and on our website if you’re tired of fighting paper catalogs and it can be viewed nicely with your laptop, iPad, tablet or phone. IMC is the recognized leader in the introduction of new retail brands to the promotional product industry and has multiple design awards from both ASI and PPAI. We have promotional products for every event, show, convention, corporate store and company program that will keep your client looking to you for new ideas. What do you say…how much time do you have?