So it’s the week before Thanksgiving and Black Friday so while I’m not buying you anything, I am still inundated with advertisements offering the best deals in history for things I have no interest in purchasing…at any price. Not only is this the season of sale prices, which are coincidentally the prices the products should be all year long, which would eliminate the need for a “sale” but it is also the season of the warning label.
Warning labels are an arena where the liberal path, one I often trod, goes down a road I just can’t walk. It seems they want a warning label on my glass of water that says, “Possible risk of drowning” and I believe if you need that warning, you might be too stupid to live. Now, I grew up in a time without seat belts and helmets but I seem to have survived the era of asbestos and lead and I’m happy with the advances of science that have identified, corrected and cured many of the world’s ills but if we had had these warnings in the last century, we’d have all been too scared to try anything new.
What caught my eye today is the watchdog safety group just came out with a list of 10 toys they deem unsafe because of inadequate safety warnings. As I perused the list I wondered if they were trying to warn the kids…who can’t read or the parents…who don’t read. I know if any of my younger friends have a toddler who knows what suffocation means, I’m guessing the kid was adopted. While I consider all 10 of these to be stupidity run amok I have to mention #6 because it is a dog leash and because it’s a long leash, they are upset that there is no strangulation warning on it. I have some pretty smart dogs but even they struggle with 4-syllable words. The other 9 products are all similarly idiotic in that you would think the toy’s name would notify you of a possible issue. If the name doesn’t give you pause, you need a refund on all that money you spent on your GED. If you buy a toy called the “Doomhammer” do you really need to be warned about the risk of blunt impact injuries? If you’re buying your baby an “elephant pillow” couldn’t you just save money by dropping your child into a plastic bag? If you don’t know that any toy that includes the word “launcher” in the title may have a risk or you don’t know enough to take your child out of the stroller before you fold it, I think you should consider a vasectomy. And I think we’ve evolved enough to know that things with small parts are a choking hazard so stop “warning” us. I’m a happy guy any day one of my dogs doesn’t crap out a Lego.
Darwin gave us the wonderful Theory of Evolution by Natural Selection and the strongest have survived but all these warnings are just keeping the weak around to mess things up for the rest of us. If I have to be warned against eating a bag of marbles, maybe my species shouldn’t survive. And if a bag of peanuts has to include a warning that it, “May contain peanuts” we probably don’t deserve to survive. Just like if I can’t figure out which end of a chainsaw to hold, I’ve probably earned the nickname “Stumpy.”
It’s not really that different in business. IMC has a cast of characters in excess of 2000 promotional products that will help you serve your client and we are adding more for 2017 with new brand partners and products from our collections and our established retail brand partners. We believe IMC products speak for themselves and we can also show you ways to use and market them to your clients. Our products with decoration will have your customer coming back time and time again. The 2016 IMC catalog is available by request from the IMC website and is posted on the online services while we work on the 2017 catalog. We’ll continue to treat our clients professionally and get your orders to you…on time and on budget. You can also get on the distribution list for our 2017 catalog using the catalog page of our website. In addition, IMC just introduced 97 new items at the SAAC show in California and they are live in the section of our website. You may also go to our Tools section of the website and download the 2016.5 flyer. We have products for every event and if your client has invented a holiday or celebration, we can also custom-make almost anything you can dream to make your client’s event all it can be. Take a look at our YouTube channel to see some videos showcasing popular products for some ideas on how to use them. We take our business relationship seriously and we want you to enjoy, give and receive our products and be able to use them every day. We look forward to working with you and we always have ideas to make our products work for your clients. The 2016 IMC catalog is also live and available virtually at Zoomcatalog.com if you’re tired of fighting paper catalogs. It can be viewed nicely with your laptop, iPad, tablet or phone. IMC is the recognized leader in the introduction of new retail brands to the promotional product industry and has multiple design awards from both ASI and PPAI. Since introducing Waterford® Writing Instruments and MoMA years ago, IMC has presented more than 48 retail brands from global suppliers to enhance the selections you can offer your clients. We invite you to browse any of our 2,300+ products on the IMC website to see items suitable for any occasion or event and pieces you can use to personalize your relationship with your clients. We have promotional products for every event, show, convention, corporate store and company program that will keep your client looking to you for new ideas. What do you think? Let us know with a comment here or on Facebook or Twitter. IMC wants to know…is that a blunt impact injury?