If you’re reading this you likely survived St. Patrick’s Day. If the words are still a little blurry, you haven’t quite recovered. I’ve decided March 17th is just another amateur hour and while we don’t need another one this close to New Year’s Day, it’s nice to give the budding alcoholics a day of their own since no self-respecting alcoholic takes his liver for a walk on St. Patrick’s Day.
I would have thought everyone would stay home and eat corned beef and cabbage yesterday as it is the meal we Americans decided we should ascribe to the Irish. I still find it curious that we come up with things and then give them to other cultures…whether they want them or not or have ever eaten them. We invented the fortune cookie, saw how bad it was and gave it to the Chinese. They didn’t want it and tried to give it back but we said, “Too late!” They knew it was worthless and just started giving the damned things away with the check…and even then they knew they had to give us sliced oranges just to wash the cookie down. It’s like eating an expired credit card; geez, the fortune inside tastes better. Now we’ve come up with corned beef and cabbage and America thought, the Irish are famous for potatoes so they need something to go with the potatoes. All over America we’re now eating corned beef and cabbage on March 17th like it was smuggled out of Ireland under a leprechaun’s hat. It doesn’t matter to us that the only time an Irishman has ever had corned beef and cabbage…he was at his daughter’s wedding.
Even things we steal from other countries we bastardize so much they’re no longer recognizable and nobody wants them back. Once we started putting pineapple and arugula on pizza, the Italians said. “Arrividerci”…so we had to give it to Chicago, who truly messed it up with something called ‘deep dish.’ Apparently they thought America needed something with twice the bread and half the taste. One exception to our food liberating rule is borscht. Even the Russians can’t give that stuff away. These are people who think Siberia is a vacation destination so it’s not a stretch to see they don’t know their way around a kitchen but just how bad does a food have to be if putting sour cream on it, makes it better? England is the other exception. America has tried for years to come up with a dish we can claim is English but we can’t find anyone who cooks that badly…except the Russians.
In addition to our penchant for coming up with things and then trying to blame another country, we have this passion to invent things and convince people they go with the holiday in question. It’s unclear to me because I don’t know how, who or why we decided we needed to invent things to go along with some holidays. Yesterday’s holiday is essentially just a giant wake we hold annually for St. Patrick so did the original caterer serve green Guinness and Irish whiskey? Did he have some really short cooks and that’s how this whole leprechaun thing got started? And I certainly don’t understand why Easter felt like it needed a mascot…and picked a bunny. Bunnies aren’t intimidating. And don’t even get me started on the egg thing. How did that start? Did some Neanderthal come home one day after a hard day trying to make fire and say, “Oompa, we’ve got to get these kids out of the cave. Make them go out and hunt for eggs.” Hard-boiled eggs belong with St. Patrick’s Day anyway. They should be pickled and sitting in a jar on top of the bar next to the guy drinking the green beer.
It’s not really that different in business. IMC has promotional products that hold beer and green promotional products and, for 2016, we have new products from our collections and 6 new retail brands for the industry. We believe IMC products speak for themselves and we can also show you ways to use and market them to your clients. The 2016 IMC catalog is available by request from the IMC website and will be posted on the online services. We’ll continue to treat our clients professionally and get your orders to you…on time and on budget. If you’re curious about click on the tab and see. You can also get on the distribution list for our 2016 catalog using the catalog page of our website. We have new items in the IMC Collections and several new retail brands debuting in 2016. We have products for every event and if your client has invented a holiday or celebration, we can also custom-make almost anything you can dream to make your client’s event all it can be. Take a look at our YouTube channel to see some videos showcasing popular products for some ideas on how to use them. We take our business relationship seriously and we want you to enjoy, give and receive our products and be able to use them every day. We look forward to working with you and we always have ideas to make our products work for your clients. The 2016 IMC catalog is also live and available virtually at Zoomcatalog.com if you’re tired of fighting paper catalogs. It can be viewed nicely with your laptop, iPad, tablet or phone. IMC is the recognized leader in the introduction of new retail brands to the promotional product industry and has multiple design awards from both ASI and PPAI. Since introducing Waterford® Writing Instruments and MoMA years ago, IMC has presented more than 48 retail brands from global suppliers to enhance the selections you can offer your clients. This year we are proud to present Just Mobile, Block, Magisso, PlayableART, Molla Space and Airplane Pockets to the promotional products industry. We invite you to browse any of our 2,300+ products on the IMC website to see items suitable for any occasion or event and pieces you can use to personalize your relationship with your clients. We have promotional products for every event, show, convention, corporate store and company program that will keep your client looking to you for new ideas. What do you think? Let us know with a comment here or on Facebook or Twitter. IMC wants to know…were you green with envy or beer?