Fall snuck in this week and here in southern California we didn’t notice because it’s still about 9000 degrees out. We’re still taking hot showers to cool off. The onset of fall gave me a chance to look through our summer photos and videos and I was struck by the thought that our videos these days are only seconds long and they’re on the phone so it’s pretty simple and just needs to be organized and uploaded to the cloud…wherever that is. Gone are the days when you’d invite friends over to watch your summer movies and hear them stutter out a feeble excuse not to come.
So, I have home movies/clips now but they’re mostly short and very tame and it is honestly, pretty embarrassing that they are so tame because I have movies taken when I was growing up and you can’t watch them unless you’re 18. Not because of sex because it was the 50s and early 60s and sex hadn’t been invented yet. I do have one of me in the back of a pickup truck wearing nothing but a…tire but that story is probably best saved for another time. Our home movies were long and on tape so editing wasn’t an option and once you turned it on; within seconds everybody was too damaged to turn the camera off. Seriously, I have movies that make The Walking Dead look a Robert Frost poem. My home movies have fingers dangling by a tendon and kids throwing jarts at each other like they’re locked in a battle of javelin tag. If you haven’t eaten lately, I can show you a home movie of a zip line we made of extension cords that ended at a brick wall. We probably should have put a little more thought into that one. Oddly, though many of us are missing body parts now, nobody ever died, even the kid who fell off the castle wall.
Nowadays, home movies are maybe 3 seconds and people are just taking movies of themselves or photos called selfies using the brilliantly named selfie-stick. They certainly didn’t put a lot of thought into the name. Anyway, I just read that this year more people have died taking stupid selfies of themselves than have been eaten by sharks and while I wouldn’t mind if the sharks took it up a notch, I consider the ‘death by selfie’ just a culling of the herd…Darwinism in its purest form. I mean really, how much did we need those people? I know they were probably loved by others but even those others have to be mad at them for doing something so irreversibly stupid. Speaking of death, let’s face it…if you’re using a selfie-stick, your dignity has already expired and if you’re walking around with your phone at the end of a stick like some kind of photographic metal detector, you’re probably still trying to find Waldo. If your last idea was how cool would it be to take a selfie while hanging out of a window in the Empire State Building, I’m pretty sure you weren’t heading off to decode the genome of DNA. If you had to have that selfie with you and the alligator, Harvard was probably not your next stop, and if you thought the only things missing for the perfect selfie were a gun and alcohol, your species should be extinct.
It’s not really that different in business. All or our IMC items are photogenic but will stand out without risk, are beautifully packaged and we can show you ways to use and market them to your clients. IMC hopes you’re enjoying our new retail brands and products for the industry. With summer in bloom, our new designer sunglasses collection from Bobby Jones, Carmen Marc Valvo and Michael Stars might be just what you need. And we’ll continue to treat our customers professionally and get your orders to you…on time and on budget. If you’re curious about click on the tab and see. You can thumb through our 2015 catalog from category to category and find many products that will accent your client’s event and we’ll get you what you want even if we have some suggestions on how to make it more rewarding. Go to the Catalog page of the IMC website and put your order in and we’ll get them to you. Let us know if you’d like samples. We want to help you make sense of your client’s request so we offer choices between new products and classic items so they can make presentations memorable. And IMC cares that your order is correct so we keep lots of products around that are suitable for your events but we’ll let you decide what works best for you and jump in to help you with decisions about products and decorations. And if your client has invented a holiday or celebration, we can also custom-make almost anything you can dream to make your client’s event all it can be. Take a look at our YouTube channel to see some videos showcasing popular products for some ideas on how to use them. We take our business relationship seriously and we want you to enjoy, give and receive our products and be able to use them every day. We look forward to working with you and we always have ideas to make our products work for your clients. The 2015 IMC catalog is live and available virtually at Zoomcatalog.com if you’re tired of fighting paper catalogs. It can be viewed nicely with your laptop, iPad, tablet or phone. IMC is the recognized leader in the introduction of new retail brands to the promotional product industry and has multiple design awards from both ASI and PPAI. Since introducing Waterford® Writing Instruments and MoMA years ago, IMC has presented more than 48 retail brands from global suppliers to enhance the selections you can offer your clients. See great ideas and items from Areaware, MOVA, Cerruti and Bluetech. We invite you to browse any of our 2,300+ products on the IMC website to see items suitable for any occasion or event and pieces you can use to personalize your relationship with your clients. We have promotional products for every event, show, convention, corporate store and company program that will keep your client looking to you for new ideas. What do you think? Let us know with a comment here or on Facebook or Twitter. IMC wants to know…can I get a picture of you?