Life, Not Grass, is Golden

Donn James

Donn James

We’ve talked about the water shortage we’re facing here in California and while I remain unconvinced it’s not a plot by Costco to get me to buy more water, I’m willing to listen to what the state has to say. The latest is that Governor Moonbeam has decided we need to cut our usage by 25% but here, in the Southland, it’s not really 25% because that’s statewide and apparently, we in the Southland are the water pigs of California and we’re using so much we need to cut our usage by 32%. San Francisco uses way less but that’s just because they don’t shower. They’re like the French. They also don’t have lawns and every time I’m there the fog is so thick it feels like I’m walking through a room filled with Vaseline so they should figure out a way to bottle it.
I’m trying to do my part even as I’m bombarded with agendas couched in terms built by the ridiculous. They want us to let our lawns turn “golden” which is bureau-speak for DEAD. Do they think I don’t know what golden means to my lawn? That’s like turning wheat into straw. What’s next? Do I have to wait for my bread to turn green before I make a sandwich or do they expect me to scrape the top layer off my milk? I found a pot roast in the freezer in the garage last week and it was labeled ‘Best by Mar 2009.’ Would you like to come to dinner? It’s not as if I’m not already trying to save water. I put buckets out every time I see a cloud and I’m already sneaking out in the middle of the night to pee on my petunias. I even bought a pump for the pet’s water bowl that tricks them into thinking they’re getting fresh water when it just recycles the same old water…kind of like a continuous flush toilet.
What none of us need is the continuous barrage of lies we’re fed especially by the weather people in their continuous search for job security. Yesterday, after my luncheon I had some time before practice so I thought I’d try and take a 30 minute power nap because I’ve heard they work wonders. I sat down and turned on Deadliest Catch since that always puts me to sleep and promptly had 105 pounds of dog laying on me. That said, the lie was that every 5 minutes my TV was taken over by the Weather (liars) Service warning me of possible flash flooding in my county. First of all, they get your attention by blaring this horn repeatedly which, with surround sound, makes me think I’m caught in the blitzkrieg of London. I think they got the sound by tape recording a moose that smokes. Now, the dog and I are half asleep and more than a little confused. It hasn’t rained in weeks, it’s 94° outside, there’s not a cloud in the sky and now they’re as much as telling me I need to build an ark. I was afraid to go outside in case there was a cougar floating by.

It’s not really that different in business. All of our IMC items are safe and above the water line and we can show you  ways to use and market them and we offer them in many categories. IMC hopes you’re enjoying our new retail brands and products for the industry. With summer in bloom, our new designer sunglasses collection from Bobby Jones, Carmen Marc Valvo and Michael Stars might be just what you need. And we’ll continue to treat our customers professionally and get your orders to you…on time and on budget. If you’re curious about What's New?click on the tab and see. You can thumb through our 2015 catalog from category to category and find many products that will accent your client’s event and we’ll get you what you want even if we have some suggestions on how to make it more rewarding. Go to the Catalog page of the IMC website and put your order in and we’ll get them to you. Let us know if you’d like samples. We want to help you make sense of your client’s request so we offer choices between new products and classic items so they can make presentations memorable. And IMC cares that your order is correct so we keep lots of products around that are suitable for your events but we’ll let you decide what works best for you and jump in to help you with decisions about products and decorations. And if your client has invented a holiday or celebration, we can also custom-make almost anything you can dream to make your client’s event all it can be. Take a look at our YouTube channel to see some videos showcasing popular products for some ideas on how to use them. We take our business relationship seriously and we want you to enjoy, give and receive our products and be able to use them every day. We look forward to working with you and we always have ideas to make our products work for your clients. The 2015 IMC catalog is live and available virtually at if you’re tired of fighting paper catalogs. It can be viewed nicely with your laptop, iPad, tablet or phone. IMC is the recognized leader in the introduction of new retail brands to the promotional product industry and has multiple design awards from both ASI and PPAI. Since introducing Waterford® Writing Instruments and MoMA years ago, IMC has presented more than 48 retail brands from global suppliers to enhance the selections you can offer your clients. See great ideas and items from Fred & Friends, Alessi, Wedgwood and Orangebag. We invite you to browse any of our 2,300+ products on the IMC website to see items suitable for any occasion or event and pieces you can use to personalize your relationship with your clients. We have promotional products for every event, show, convention, corporate store and company program that will keep your client looking to you for new ideas. What do you think? Let us know with a comment here or on Facebook or TwitterIMC wants to know…are your sprinklers on?


About IMC

IMC is a prime manufacturer and supplier of products to the promotional products industry. We sell only to qualified promotional products distributors. ASI supplier, PPAI supplier. Our lines include our own IMC lines and 26 branded lines.
This entry was posted in Brands, Business Gifts, Customer Service, Manufacturing, Promotional Products, Promotions, Retail Brands, Sales. Bookmark the permalink.

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